"When Margie is offering an information
product for sale relevant to our needs, we buy without hesitation.
We know the research is thorough, the content is accurately
represented and the execution is equally professional and reliable.
Everything we've purchased to date has exceeded our expectations by
providing even more than was promised!
Following Margie's step-by-step advice for working effectively with
the media, we've had stories in national magazines and newspapers
(First for Women, Harvard Business Publications, Financial Times,
Seattle Washington Post to name just a few); been interviewed on
radio and covered on both network and cable television. Producers
have expressed interest in taping segments for news magazine shows
like Dateline and in creating PBS specials featuring SMARTSTART
Programs.
We would never have made such a great first impression with the
media without professional guidance. And, as a startup, we need to
spend our money wisely. Listening to Margie is one of our best
investments!"
“Since buying the Do-It-Yourself Public
Relations Kit, we’ve gotten over 30 publicity placements. When we
get involved with a new service, we go through the Kit and see what
kind of angles we can come up with for stories. We also learned how
to get publicity by offering free speaking engagements. The Kit was
worth ten times what we paid for it.”
“The Do-It-Yourself Public Relations Kit
is the best resource we have found in our many years of working with
home-based entrepreneurs, to help them succeed in getting PR for
their small business. While we usually skim through the dozens of
books and courses sent to us for review each month, it quickly
became obvious the Do-It-Yourself Public Relations Kit was one worth
reading page-by-page, word-for-word. In fact, I'm on my second
perusal now, this time taking copious notes. I have pages full of
ideas we can put into action. The Do-It-Yourself Public Relations
Kit is just what the small business owner needs -- plenty of beefy
content, with a healthy dose of resources, ideas, angles, and
examples.”
Heidi & Dave Perry,
Small Business Experts For the Home-based Entrepreneur
HomeBusinessOnline.com
“In her Do-It-Yourself Public Relations
Kit, Margie Fisher covers P.R. from start to finish, from conceiving
a campaign to executing it with the media. In the time-proven
journalistic style of "show, don't tell," Margie uses case studies
and examples to reveal her strategies and prove her success. The
result is a book that any small business owner with a bit of moxie
and a desire to handle his or her own P.R. can use to pull off a
successful campaign. In fact, it's so spot-on that many publicists
could even learn a thing or two.”
Jeff Zbar, Journalist, Freelance Writer & Corporate Copywriter,
www.jeffzbar.com
“This Kit is the P.R. Bible. I carry it
with me everywhere. It’s a great way to get public relations without
paying the price of a publicist. It doesn’t matter if you’re a meat
market or a Pilates Studio, because you can customize the Kit to
your own needs.”
“Margie’s P.R. Kit is the best. I bought
it, printed it and read it in one afternoon. I learned how to craft
a pitch and find the right media contacts. Her Press Release samples
made it easy for me to format my press release for just the right
situation. I've used the Kit in several of my businesses and have
gotten many publicity placements. This should cost much, much more
than she charges.”
“Margie is brilliant! She has an uncanny
ability to immediately dissect any business situation, throw out
what's not working, maximize what is working and streamline the path
to success. She's a people person extraordinaire, a marketing
genius, and my own most trusted mentor. Bottom line - no matter how
successful you are, if you're not working with Margie, your business
isn't doing as well as it could.”
Wendy Guarisco, Owner/Publicist,
The Guarisco Group
"I met Margie a few years ago, and I
have been impressed with her work from the first day I heard her
speak. She is knowledgeable in a wide variety of topics, especially
those related to small businesses."
Kate Volman,
Vice President of Business Development,
The Greater Boca Raton Chamber of Commerce,
bocaratonchamber.com
"If you're a
small business and you think you can't sell your products to
Target, think again."
“Margie
presents the information in an easy-to-understand style, and
includes resources that can help you. This is a great Report."
- Guy Kawasaki, co-founder of
Truemors, Entrepreneur Magazine "Wise Guy" columnist and author,
www.truemors.com
Product Owners, Manufacturers,
and Entrepreneurs:
"Would You Like to Sell an
Additional 9,000 Products?”
Margie Zable
Fisher
president of
Zable Fisher Public Relations
I was amazed when I recently found out
that a supplier of products to Target stores usually sells a minimum
of half a dozen products to each of the 1,500 Target stores around the
country. That’s a minimum of 9,000 products!
I know I sure would like 9,000 additional sales -- wouldn’t you?
How did I find this out? Recently, a potential client asked if I could
help get her products into Target. I called a friend of mine who works
for a large company that sells thousands of products each year to
Target. My friend gave me some general information. However, much of
it was not applicable to small businesses. I figured I would find more
specific information by doing research on the Internet -- but guess
what? I couldn’t find any specific information!
So I realized I had to do some extensive first-hand research
(countless hours, actually) to find out what I needed to know. I spoke
to Target buyers, former buyers, manufacturers, distributors,
licensing companies, sales rep companies and more. Most of them asked
me to present this information anonymously, so you can imagine how
difficult it was to obtain!
This Special Report is the culmination of that research -- detailed
information for people like you whose goal is to sell your products at
Target.
TIME OUT:
Before we go any further, go
ahead and grab my Free Report titled, “Top 10 Low-Cost or Free
Ways to Promote Your Small Business.” There's no obligation.
It's a free gift only for a limited time.
Plus, you'll get our PRactical
P.R. Ezine, filled with free publicity opportunities, tips and
ideas that show you how to use P.R. to grow your business.
You can unsubscribe at
anytime -- but I don't think you'd want to because of reader
comments like these:
“We are a small (8 employees) woman-owned business and we would
like to thank you for your helpful newsletter.
We have conducted our own P.R. campaign
using tips from your newsletter and gotten 15 publicity
placements in the last two years.”
We hate spam as much as you
do. Your information will never be rented, traded or sold.
Thank You!
Check your email box in a few
minutes for your Free Report.
But for now - keep reading....
Announcing
my newest Special Report:
Skyrocket Your Sales by Getting Your Product on the Shelves at Target
After
reading this Special Report, you’ll know:
The four steps to getting your
product on the shelves of Target
What Target is looking for
in a vendor
Corporate information about
Target
Ways that Target buyers
can find your product
How licensing can be an option
for you
Why packaging is important and
what to consider
How to find distributors interested in
getting your product into Target
What criteria makes for a winning
Target product
What the average Target “guest”
is like – and why that’s important for you to know
How Sales Representative companies
can help you sell your product to Target
Information on Target’s 90-day
exclusive arrangement
Target’s Direct Margin requirements
When you can expect to be paid by
Target
Wow – does that sound good to you? I knew
it would!
But I don’t stop there. I also include:
A Success Story from one product
company that recently got its products into Target – including lots
of great advice for others that want to get their products into
Target
A trade show you can attend where you’re
almost guaranteed to meet a Target buyer
The daily newspaper that almost every
Target buyer reads
Just in case you’d like to hear what others think about this Special
Report, here are some comments:
“I
knew our anti-nausea wrist bands were perfect for Target, but I
didn’t know how to approach them. I have worked with Sales Rep
firms but none that work exclusively with Target. It’s
impossible to find that information. After
reading
this Report, I found exactly what I was looking for -- a Sales
Rep firm that works exclusively with Target, in my product
category. They were very excited about our product. I am hoping
that our product will be on Target shelves soon. Thanks,
Margie!”
"Please
don't even consider doing business with a big box retailer until
you've read this report."
"As someone who works with product companies all the time, I
have seen the struggles that companies face trying to sell to
big retailers. Margie explains the process in a simple,
down-to-earth way, and even provides resources such as Rep
companies that work with Target."
“Thank you for your extensive
research in preparing this report about getting one’s product
onto Target shelves. Your article is full of information that
will prove quite useful as I move forward in creating a plan for
marketing to large scale retailers!”
“This Report is packed full of information for anyone wanting
that coveted access to Target and their huge "target" market.
Margie incorporates all of the steps and questions vendors need
to answer and look at to see if their product is viable in the
Target marketplace and if they have the ability to fulfill all
of Target's requirements.”
Pretty good thoughts, yes? And I have many more
testimonials like them.
How Much Would Getting Your Products
Into Target Be Worth to You?
As I said initially, I was amazed when I recently found out that a
supplier of products to Target stores usually sells a minimum of half
a dozen products to each of the 1,500 Target stores around the
country. That’s a minimum of 9,000 products!
Now, you could spend many thousands of dollars getting these sales in
other ways.
Or, you can get the benefit of my countless hours to collect all of
this information and share it with you, so you can skyrocket your
sales, for a fraction of the cost.
I’ve got the entire system all laid out and ready to go.
And I’m excited to share it with YOU.
That’s why even though you can’t find this information ANYWHERE, I
figured that I’d help small business owners by offering this at a
price that anyone can afford -- $49 USD, for a limited time.
And since it’s a digital product in a PDF format, you pay no
taxes or shipping fees.
Could I get much more for it? Of course. But I wanted this to be an
easy decision for you. That's why I'm also giving you...
4 FREE Bonuses
For Ordering By Midnight Tonight
Bonus #1: As a special free bonus for acting
immediately I’ll also give you a copy of the Resources List
that took me hundreds of hours to put together. It includes Resources
for Sales Reps, manufacturing, licensing, packaging, patents, EDI, and
much more. In fact, it’s often considered the most valuable part of
this offer.
“Love the
Resources and contacts. In the end that is what so many of us
are looking for… probably my favorite part and the more you
supply the better.”
Bonus #2: The “How to Sell to Wal-Mart Interview” by Michael
Senoff. I’m going to go out on a limb here and guess that if you’re
interested in selling your products to Target, then you might be
interested in selling your products to Wal-Mart. Well, as you’ll learn
here, the way to sell to Wal-Mart can be very different.
Here are some of what you’ll learn in this interview:
7 ways to get your product into Wal-Mart
The best and fastest way to get your product into
Wal-Mart
Why understanding your product category is so
important
What performance metrics are used to evaluate
buyers and how this can help you in your sales efforts
How to get your product in Wal-Mart even if
you’re located overseas
And much more!
Bonus #3: If you want to sell to Target
directly, you’ll need to get Sourcing Information. I put
together a list of information, including the sourcing telephone
number and information for each category of product.
Bonus #4: If you want to attract Target buyers, get publicity!
I give you five ways to get publicity in my article titled “5 Ways to
Get Instant Publicity.”
Well, there you have it. With these 4 bonuses,
and the “Skyrocket Your Sales by Getting Your Product on the Shelves
at Target” Report, you’ve got a complete system for getting your
products into Target!
Together these four free bonuses are worth more
than triple your investment in the “Skyrocket Your Sales by
Getting Your Product on the Shelves at Target” Report -- but
they're all yours absolutely free when you order by midnight.
But I don’t stop here. I am also offering:
My Personal
Guarantee:
90 Full
Days to Test-Drive This Special Report,
Risk Free!
I'm 100% confident that if you
employ all the techniques and resources I share with you, you'll
receive at least DOUBLE the value of this Report and Special
Bonuses over the next 90 days. If the information I share
isn’t worth double the value of your investment, just ask me for
a prompt refund within 90 days of your purchase. No reason
needed. No questions asked.
Margie Zable
Fisher
president of
Zable Fisher Public Relations
So, are you ready?
YES Margie,
I Want this Special Report and 4 Free Bonuses Right Now
I understand I'll receive an
INSTANT downloadable PDF copy of this Special Report and
INSTANT downloadable PDF copies of all four Bonuses. And
I understand that I'm covered by your risk-free guarantee,
so if for any reason I'm not happy, I can ask for a full refund
anytime within the next 90 days. And I'll only pay $49 -- no
shipping or tax added.